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June 02, 2014

Barbie Celebrates
Women
Entrepreneurs

This year Barbie is once again breaking through plastic ceilings and inspiring girls to follow their dreams. The 2014 career of the year doll is Entrepreneur Barbie. To celebrate her newest career, Barbie is honoring special women entrepreneurs to help start a conversation for girls everywhere, reminding them that — “If they can dream it, they can be it – anything is possible!

Keep checking back over the next few weeks to read more from these amazing entrepreneurs!

Gina Rudan — Genuine Insights, Inc. 
Gina Rudan is President of Genuine Insights, Inc., a global marketing and talent development consulting practice based in Silicon Valley, and the best-selling author of Practical Genius. Gina has been a guest lecturer and trainer for organizations including TED, Microsoft, PepsiCo, Google, Nike, the Interpublic Group, LinkedIn and Stanford University, among many others.

Seraphina Botero — Girl Scout Cadette
Seraphina Botero, a Girl Scout Cadette from Santa Monica, California, recently won an entrepreneur essay-writing contest held by her local Girl Scout council. She’s been a Girl Scout for eight years and has participated in the annual Girl Scout Cookie Program® every year.

Reshma Saujani — Girls Who Code
Reshma Saujani is the founder and CEO of Girls Who Code and the former Deputy Public Advocate of New York City. Today, she has galvanized industry leaders to close the gender gap in STEM education and empower girls to pursue careers in technology and engineering. In 2010, Reshma became the first South Asian woman to run for Congress, promoting smarter policies to spur innovation and job creation.

Susan Feldman & Alison Pincus — One Kings Lane
Inspired by a move, Susan Feldman and Alison Pincus founded One Kings Lane, a home décor website that offers private sales on high-end products in addition to decorating tips and ideas, in 2009.

Deborah Jackson — Plum Alley
Deborah Jackson founded Plum Alley, a place where women entrepreneurs and innovators succeed with crowd-funding and commerce, in 2012. She is a former finance executive who spent over 20 years raising money for companies and non-profits. In addition, she is the Founder of the Women Innovate Mobile Accelerator.

Jennifer Hyman & Jenny Fleiss — Rent The Runway
According to Jennifer Hyman and Jenny Fleiss, the Rent The Runway mission is to bring the Carrie Bradshaw clothing experience to budget conscious fashionistas and turn them into loyal customers of designer brands. Jenn and Jenny were classmates at Harvard Business School before they launched the company in 2009.

Rosie O’Neill — Sugarfina 
Rosie O’Neill and Josh Resnick founded Sugarfina, a gourmet candy boutique, in 2012. The idea came about when the two went to a screening of Willy Wonka and the Chocolate Factory — which sparked the idea of a candy-store for adults.  Sugarfina is a highly popular online and brick & mortar store, which was not only the first candy partner for Facebook but will also be making a journey into space this year.

Kim Stoegbauer — The TomKat Studio
Founded in December 2008 by Kim Stoegbauer, The TomKat Studio is a premier party planning blog and online shop, offering party styling ideas and digital party designs.  Kim’s designs have fueled the printable party trend.  She now spends much of her time styling for brands including HGTV, Vera Bradley Baby, Pottery Barn Kids and DIY Network.

Want to spark your kids to play out their entrepreneurial dreams?
Entrepreneur Barbie is now available in the Mattel Shop.
SHOP NOW!

Want to inspire the entrepreneurial spirit in your kids? Start the conversation with kid-friendly “What’s An Entrepreneur?” printable!
DOWNLOAD NOW

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